What Makes a Casino So Attractive?

After Goodfellas pushed the mob in movies into the mainstream, Casino gave Scorsese and his star, Robert De Niro, an opportunity to take on a more underworld tale with the same ferocity. The film was a hit, and marked the beginning of a fruitful collaboration that would continue with Raging Bull and the more recent gangster epics from Quentin Tarantino and other millennial auteurs.

While a myriad of things lure people into casinos – musical shows, shopping centers, lighted fountains, hotels and elaborate themes – the bulk of their profits (and fun) comes from gambling games. Craps, roulette, blackjack, video poker, baccarat and more all contribute to the billions of dollars that casinos rake in each year.

And while people gamble for all sorts of reasons – some are trying to win big, others just want to noodle around and see if they have any luck — there is one thing they all have in common – they are having a blast! Champagne glasses clink, music blares and the thrill of trying your hand at luck combines to create an incredibly energetic atmosphere. But what exactly makes a casino so desirable?